CoolOrange Case Study

coolOrange develops software that extends Autodesk Vault with automation, data migration, ERP integration, and PLM connectivity for manufacturing and engineering organizations.

How coolOrange Simplified Global Software Licensing with Devolens

As the company expanded to more than 1,000 customers across multiple continents, it needed a modern cloud licensing platform that could support subscriptions, multiple licensing models, and the flexibility required to work efficiently with both direct customers and Autodesk reseller partners.

Subscription License Management

Managing renewals, seat entitlements, and software access across customers, products, and reseller channels.

Engineering Organizations

Software used by manufacturers managing engineering data, product lifecycles, and Autodesk Vault workflows.

Vault-Centric Distribution

Licensing aligned with Autodesk Vault seats, server automation components, and annual subscription cycles.

Customer Quote

"We evaluated several licensing providers and needed one that could support how our software is actually sold and deployed. Devolens gave us the flexibility to manage subscriptions, different licensing models, customer entitlements, and reseller workflows without adding complexity to our operations."

Marco Mirandola

Founder of coolOrange

The Challenge

coolOrange develops software that extends Autodesk Vault with automation, ERP integration, PLM connectivity, data migration, and workflow customization capabilities. Its solutions are used by organizations that rely on Vault as a central part of their data management strategy.

The company needed a cloud based licensing platform that could support multiple licensing models, including subscriptions and other licensing approaches, while remaining simple to implement within its existing technology stack.

Because software is distributed both directly and through more than 80 Autodesk reseller partners, the licensing platform also needed enough flexibility to support reseller workflows without creating friction between coolOrange, its partners, and end customers.

The Solution

With Devolens, coolOrange can:

  • Manage subscriptions and multiple licensing models across Autodesk Vault products
  • Support both direct customers and Autodesk reseller workflows from the same cloud licensing platform
  • Simplify license delivery by allowing resellers to provision licenses without manual exchange of license codes
  • Keep licensing implementation lightweight and easy to integrate with the existing technology stack

Licensing remains integrated with the commercial structure of the business rather than being managed independently for each product or sales channels.

The Result

Devolens provided a modern cloud licensing platform that was straightforward to integrate into coolOrange's existing technology stack without requiring an intrusive implementation.

The company can manage subscriptions, entitlements, and software access across a diverse product portfolio. Licensing aligns with how Autodesk Vault customers purchase, deploy, and renew software, reducing operational overhead associated with managing multiple products.

The flexibility of the platform makes it easier to work with Autodesk reseller partners by simplifying license delivery and providing a licensing process that supports communication between coolOrange, resellers, and end customers.

Rather than relying on manual license code exchanges, licenses can be managed through a modern cloud based platform that reduces administrative overhead.

Company

coolOrange

Product

Autodesk Vault Extensions

Industry

Manufacturing & Engineering Software

Customers

Manufacturers and engineering organizations managing Vault workflows

Use Case

Subscription Licensing

Reseller Distribution

Autodesk Vault

ERP Integration

Simplify Global Software Licensing

Manage subscriptions, customer entitlements, and reseller-driven software distribution through a licensing platform built for long-term growth.

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