The Challenge
coolOrange develops software that extends Autodesk Vault with automation, ERP integration, PLM connectivity, data migration, and workflow customization capabilities.
Its solutions are used by organizations that rely on Vault as a central part of their data management strategy. As the company expanded internationally, licensing requirements became increasingly complex.
Customers purchased different products, deployment models, and subscription combinations, while products used different licensing structures. The company distributes software through more than 80 Autodesk reseller partners while maintaining direct customer relationships worldwide.
Managing subscriptions, renewals, customer entitlements, trial conversions, and reseller-driven distribution required a licensing framework aligned with both global software distribution and Autodesk subscription cycles.
The Solution
With Devolens, coolOrange can:
- Manage licensing across multiple Autodesk Vault products and deployment models
- Control customer entitlements with both direct sales and reseller-driven distribution channels
- Support subscription renewals aligned with Autodesk software renewal periods
Licensing remains integrated with the commercial structure of the business rather than being managed independently for each product or sales channels.
The Result
Devolens provides coolOrange with a licensing foundation that supports large-scale software distribution within the Autodesk ecosystem
The company can manage subscriptions, entitlements, and software access across a diverse product portfolio. Licensing aligns with how Autodesk Vault customers purchase, deploy, and renew software, reducing operational overhead associated with managing multiple products.
As coolOrange continues expanding its global customer base, licensing remains structured around long-term software commercialization, subscription management, and engineering data management workflows rather than becoming a constraint on future growth.