A Monthly Recurring Revenue (MRR) is a term within business. Companies using a subscription pricing model will get a Monthly Recurring Revenue if their customers pay the subscription fee on a monthly basis. For example, if you have 10 customers and the subscription fee is $5, the company will have an MRR of $50. The cash flow from January's operations will be $50, and that amount will be the same for February if no customers churn or sign up.

Having an MRR is oftentimes beneficial for software products using the SaaS business model.